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Shadow Campaign

Deploy a Shadow Campaign to isolate high-risk traffic into a separate Manual CPC campaign.


What Is a Shadow Campaign?

A Shadow Campaign isolates high-risk traffic into a separate campaign with a fixed Manual CPC, preventing suspicious clicks from draining your primary campaign's budget. Your main campaign keeps competing for genuine users, while the shadow absorbs the traffic Tapper flags as high-risk — at a price you control.

Enabling a Shadow Campaign

1
Navigate to Google Protection

Go to the Manage Google protection tab within your protected website dashboard.

2
Find Your Campaign

Locate the campaign you want to shadow in the list.

3
Activate Shadow Mode

Hover over the campaign row — a Shadow + button will appear. Click it.

Create Shadow Campaign
4
Set the Manual CPC

Enter the desired Manual CPC value in the prompt that appears to finalize the setup.

Shadow Campaign CPC Dialog

Your shadow campaign is now active. High-risk traffic will be routed to this isolated campaign at your specified CPC.